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Contrasting eye-catcher in the PC Hooftstraat in Amsterdam
Old craftsmanship meets modern creativity


Inspired by a lady in high heels, the façade of Dolce & Gabbana's new premises breaks with the rather simple and understated appearance of PC Hooftstraat. The modern brick sculpture by architect Liesbeth van der Pol was created using traditionally handcrafted bricks, lending the building a warm, authentic, and timeless charm.

The large windows are slightly angled, allowing the surroundings to be reflected in the glass surfaces with rich contrast. Below the windows, linear NauticProfil® Victory-7 luminaires with 15° lenses direct even light onto the window arches, bathing the individual irregularities and textures of the bricks in an atmospheric, warm glow.

A particular highlight are the NauticProfil® R2 mounting profiles, which are powder-coated in a matching copper tone. Cut at the appropriate angle, they blend harmoniously into the shape and color of the brick facade.

builder

Granida BV

architect

Liesbeth van der Pol
doc architects

lighting design

Industrial Light BV

photographer

Arjen Schmitz

mounting profiles

NauticProfil® R2
with special paint finish

lamp inserts

NauticProfil® Victory-7 | 15° lens frosted | 3000K

Miscellaneous

Special paint R2 profile: Interpon D2525 – Tasilaq Sablé (Copper) – Metallic fine structure Y2304I

Interpon D2525 Sablé is a series of ultra-durable sandblasted powder coatings for architectural aluminum and galvanized steel. It offers excellent weather resistance, ensuring lasting aesthetics and functional protection.

Dolce & Gabbana street view
Dolce & Gabbana side view illuminated
Top view of window with profile and light insert